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Recently I wrote two blogs about selling using personality type theory – Selling using MBTI Personality Type Theory – Can This Really Work? and What is your Buyer’s Personality Type? This blog will explore selling something to a valuable client in a way that plays to their personality.
I want to stress the importance of having a sales process, and that the intention of combining personality type theory with selling is to reinforce your existing sales process in a way that works best for you rather than to replace it.
To reinforce your sales process by accommodating the customer’s preference you must Continue reading